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10 Killer Ways To Make People Click

 

1. Use psychological techniques when designing your banner ads. Asking people not to select the link to your banner ad may actually cause the exact opposite response. You could say for example, "Don't Click Here If You Have All the Money You Need."

2. Make your banner ad words as interesting as achievable. Include words like vital, great, incredible, stimulating, etc. Associate and stress the words you use to what you offer.

3. Highlight the markdown price for a product in your banner ad copy. This will get the attention of many people. Try using various discounting methods, such as 5% off the regular price, $5.00 off today only, or get one free when you buy one.

4. Include positive statements from customers in your banner ad. These statements are evidence that your offer is legitimate and worth finding more about. Make sure the statement from your customer is sufficient to give people a good understanding of what you are offering.

5. Use a celebrity or well-known individual on your banner ad to stand for your product, Internet site, or service. People will select your banner because the opinion of these people carries more weight than yours.

6. Include a powerful promise on your banner ad. You could add the promise as a heading for your ad. The promise could offer to give the customer two or three times as much as they paid for the product if they are not satisfied.

7. Tell  people to click on your banner ad. Newbies to the internet may net even know they can click on banners. Just having the phrase "click here" on your banner will increase your clickthroughs.

8. You could create a promotion allowing people to try your product before they buy it. People will take this to mean they have nothing to lose when they click your banner ad.

9. Explain to people the main advantage of your product, Internet site or service on your banner ad. Your advantage might be weight loss, more energy, dollar savings, earn more money, etc.

10. You could offer a product for free on your banner ad. Getting something for free is one thing all people love. You should associate the free offer to the people you want to target. If the free offer is appealing to them they will select your banner.

 

The author, Scott Geld is the Marketing V.P. for Marketing Blaster.  Feel free to email him with any questions or comments about this article at: http://www.MarketingBlaster.com/contact.html